COURSE DESCRIPTION: The language of business is finance and it’s critical that business professionals understand key terms and concepts.
But not all managers understand the importance of solid financial management or share your enthusiasm for numbers. Some get it but don’t really see financial reports as valuable management tools. Some don’t get it at all and glaze over when discussions turn to finance. And some outwardly reject the critical role you play in the organization’s success. After all, “what does a bean counter know about doing my job?”
Why the resistance? Fact is, managers who don’t use or value financial reports often don’t completely understand them – and may be reluctant to say so for fear of looking foolish.
The good news is you can get non-financial managers to see the light. This session will give you some actionable ideas to help you educate those who need it and win over the “non-believers.”
Our expert speaker will discuss how to provide guidance on commonly used financial information including cash flow, time value of money, financial statements and how you can communicate them in an easy to understand format.
At the end of this session you’ll be able to:
- Simplify key concepts and communicate them without talking down to managers
- Translate jargon into every-day language non-financial people will understand
- Describe in plain English why specific financial information is critical to your organization’s success
- Discuss how you business operates from a financial perspective
- Define key GAAP concepts
- Clearly explain key components of the Income Statement, Funds Statement and Balance Sheet
- Show managers how to use ratios to analyze financial statements
- Outline the true benefits of a budget and show non-financial people how to track results
- Use financial decision making tools
- Help everyone on the team differentiate between cash flows and profits
ABOUT THE SPEAKER: Marla Bradley, CEO of Bradley Lambert, Inc. in Los Angeles, has designed and implemented thousands of skill-development programs for companies worldwide and delivered them to over 200,000 professionals. Ms. Bradley also has been a lead instructor and program designer for the Certificate in Management Effectiveness, an executive program offered through the University of Southern California (USC), Graduate School of Business Administration. And she has taught various classes at Loyola Marymount University and UCLA. Ms. Bradley is a much sought after facilitator and public speaker. She has facilitated thousands of meetings from Board of Director planning meetings to rescuing teams that failed to make progress. She is asked to give key note speeches on organizational improvement issues at corporate off site meetings and planning sessions.
MONEY-BACK GUARANTEE: We’re so confident you’ll get what you want out of this conference that we’ll refund your full fee if you’re not satisfied. It’s risk-free.
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